5 CONSTRUCTION ESTIMATING TECHNIQUES TO CLOSE MORE DEALS
HOW TO USE PSYCHOLOGY TO TO MAKE YOUR ESTIMATES STAND OUT Construction estimating for a potential client’s project is just as much psychology as it is math. You may not be aware of the psychology that surrounds many of the buying decisions you make every day. An entire field of…
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the story of my addiction
MY FIRST TIME I can still remember my first time. I didn’t know what I was doing. I didn’t know if I was doing it right. I thought it was something only ‘the cool kids’ did. What if someone found out? I didn’t care. It was a risk I was willing…
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Construction Pricing Strategy for Your Business
Developing a profitable construction pricing strategy involves more than calculating the costs and applying a markup to those costs. You need to understand how your customers think about your price in relation to not only the services you offer, but also what your customers may think about your competitors’ prices.…
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two criteria that make you an expert in your trade
I started a research project to serve the construction and skilled trade industries about a year ago. I have interviewed and spoken with hundreds of trade professionals about what they do and why they do it. I also work with skilled trade business owners all over the US and Canada to…
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forget customer service
What are you selling to your customer…a service or an experience? A service is: (noun) – the action of helping or doing work for someone. An experience is: (verb) – to encounter or undergo an event. Every business advertises its “customer service”. If you are selling “customer service”, you may…
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would you listen to your own story
What a great time I had at the Kuiken Brothers Product Expo last week! (Click here to watch the entire panel discussion.) I joined John Hourihan, Nick Schiffer, and Tyler Grace on stage in front of hundreds of attendees. We talked about how to build your brand and your business…
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Fine HomeBuilding Brand Ambassador
At some point in your construction career, you search for resources that will help you advance in your technical knowledge. For decades Fine Homebuilding magazine has been that resource for many a skilled trade professional. Fine Homebuilding has become more than just a trade periodical. It has developed into a…
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building your business and your brand with social media
I will be moderating a panel discussion with John Hourihan @heresjohnnyrcb, Tyler Grace @trghomconcepts, and Nick Schiffer @nsbuilders on Thursday, Nov. 3rd at the Kuiken Brothers Product Expo in Mahwah, NJ. We will be discussing how these guys use social media to build their brands and their businesses. …but we…
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construction leading edge podcast
I had so much fun speaking with Todd Dawalt at The Construction Leading Edge. We got together for his podcast and discussed a wide range of topics involving the construction industry today. Click here to listen to the podcast. In the podcast we discuss: a unique approach to solving the…
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develop your income streams
Many businesses in the skilled trades view their top-line revenue as their only income stream. “We install drywall. That’s all we do.”“I am a framer. I frame houses. That’s my revenue stream.”“We are an electrical company. People pay us to install the electrical systems. “ This is not a good…
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